PokerBaazi partners with Vijender Singh

PokerBaazi became the latest operator to seek the patronage of a famous sportsman: Super Middleweight boxing champion Vijender Singh.

Partnerships with well known sportsmen is an usual policy of online poker sites in the west to strengthen their image. PokerStars used to be in association with Usain Bolt, Rafael Nadal, Cristiano Ronaldo at different periods of time. Also, 888poker is now being represented by Brazilian soccer player Denilson. PartyPoker have chosen for these purposes former World Super Middleweight champion Carl Froch.

Indian poker websites also gain valuable ambassadors lately. But their goals are not limited by having a better banding, they also search for ways to legitimate online poker industry in the eyes of players and all interested sides, because, as we know, in some regions the game is considered to be out of law.

So, recently the new Brand Ambassador of India’s Poker Sports League became Five time World Chess Champion Viswanathan Anand. He explained publicly his decision to support the League:

“My association with PSL is an attempt to establish the fact that Poker, like the game of Chess, is indeed a game of skill, which involves a lot of strategy and a defined skill set. I have played chess all my life and when I was introduced to poker I could instantly draw the parallels, which made me connect better with the game”.

Returning to Vijender Singh, he had a successful amateur career, during which he won medals at the Commonwealth Games, World Championships as well as becoming India’s first ever Olympic boxing medalist before turning pro in 2015. Since this time he has a record of 10-0 and is the current WBO Asia Pacific Super Middleweight Champion and WBO Oriental Super Middleweight Champion. He is a real superstar in India, especially among Hindu speaking communities in the country. And this last thing is one of the strategic reasons for PokerBaazi to choose him as an ambassador: to promote this poker operator both online and offline.

The founder of PokerBaazi Navkiran Singh welcomed new ambassador and gave reasons for the choice of Vijender Singh as a partner:

“It gives me immense pleasure to welcome Vijender Singh on board as the brand ambassador of PokerBaazi.com. As a professional boxer, he has already won tremendous accolades for India in the past. His reputation as a serious sportsperson and champion will help us in promoting poker as a serious sport that only flourishes on sheer skill and talent. We are looking forward for a long term association with Vijender Singh.”

Singh also gave comments about this partnership:

“As a sportsperson, it is always an honor for me to be part of campaigns or associate with brands that endeavor to promote sports in the nation. PokerBaazi is doing a great job of utilizing technology and letting Indians play online a game that they adore”.